Fox News diversifies past linear as publishers rediscover apps

Simon Owens flags Fox News as the most aggressive traditional TV news network in building digital-only properties, winning linear ratings while owning both Tubi and Roku, and connects it to why news publishers are returning to mobile apps: platforms are choking referral reach, so owned audiences become the conversion path. Wired editor Katie Drummond captured the shift: "Ultimately, I am very comfortable with the idea that Wired's audience in the future is a smaller audience, but we want that audience to be loyal."