Netflix's growth reckoning, in Axios' telling

Axios Media Trends frames Netflix's earnings as a "growth reckoning" rather than a measurement story: the firing of Bela Bajaria, the hiring of Peter Rice, 1,000 layoffs and a 43% share-price slide over the past year point to a creative reset meant to prioritise core content as the ads business builds. It also flags the Warner Bros. Discovery bid as evidence Netflix conceded it needed drastic action. Published: 20 Oct 2026, 18:07 CEST. Seen in: Axios Media Trends.