Hearst UK Puts Membership and Partnerships Under One Leader

Hearst UK has promoted Natasha Banjo to run both its Women's Lifestyle and Health & Wellness portfolios, moving her from portfolio director of Prima, Cosmopolitan and Red. In that role the portfolio launched four membership propositions in 12 months (Prima membership, Made Club, Club Cosmo, Love Red) and built diversified revenue through Red Shops, Prima at Sea, a Cosmopolitan Boots Beauty Box and a multi-brand Intrepid Travel partnership. Banjo said she is "excited to take on this new challenge at such an important time for both portfolios".