The Rebooting: David Sirota's structural critique of "corporate" media

The Rebooting · 6 Oct 2026, 16:58 CEST · Score: 2

Brian Morrissey's interview with The Lever's David Sirota lands as a structural critique of advertiser-dependent media, set against the same week in which a Safari update blocking The Trade Desk turned into a debate over whether ad tech had failed. Seen in: The Rebooting (Brian Morrissey).

Published: 6 Oct 2026, 16:58 CEST